统计指出超过 500 万人参与 Dior x Air Jordan 1 联乘鞋款抽签

500 万人抢 8,000 双球鞋。

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Footwear 球鞋

万众注目的 Dior x Air Jordan 1 OG 联乘鞋款抽签已经落幕,Christian Dior Couture 总裁兼 CEO Pietro Beccari 透露抽签活动仅进行了 9 小时,并在 7 月 2 日便公布了正式得奖名单,而关于此次的抽签统计数据也在稍早公布,据 WWD 指出,今回共有超过 500 万人参与高低筒球鞋的抽签,然而最终只有 8,000 人成功中签, 相当于每 625 人才有 1 人中签,机率相当之低,而除了向公众提供的 8,000 双球鞋外,官方还另外生产了 5,000 双,直接联系品牌顶级客户邀请购买,意昧著全系列联乘于市面上流通的仅有 13,000 双,高低筒官方订价分别为 $2,200 和 $2,000 美元,目前的转售价皆来到了 5 倍以上,有兴趣的读者不妨多加留意。

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