Kanye West 宣布 YEEZY 与 Gap 十年合作企划

意想不到的合作。

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Fashion 时装

继 3 月初带来 YEEZY SEASON 8 发售消息后,Kanye West 在 Twitter 上便彷彿消失了踪迹,而睽违多时后,他便再度抛出了震撼弹,那便是亲自宣布 YEEZYGap 的全新合作企划「YEEZY Gap」。据 The New York Times 指出,双方的合作将在 Kanye West 的指导下,打造「在可接受的价格范围内,高于水准且现代的男、女、童装」,包括 YEEZY Gap 的店内及官网展示亦会经其之手,而此伙伴关系或为 10 年期限,能够在随时在期间内续约。

对此次长期合作,Gap 品牌全球负责人 Mark Breitbard 也提到:「我们很高兴迎来 Kanye West 以其富有创造力的眼光加入 Gap 家族,透过他对其 YEEZY 品牌的美学和成就,共同定义更进一步的零售伙伴关系。」而值得留意的是,Kanye West 在年轻时期便曾任职于 Gap 过,他亦曾在采访中提及他想成为 Gap 的 Steve Jobs,此次合作关系的建立恐怕只是水到渠成而非匆忙之下的结果。

YEEZY Gap 首个系列预计在 2021 年初正式登场,目前还未有更多消息释出,有兴趣的读者不妨紧贴 HYPEBEAST 进一步报导。

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