adidas 2019「Pride」别注系列正式发布

共同庆祝「真我」本色。

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Footwear 球鞋

为纪念六月的 Pride Month(同志骄傲月),adidas 正式发布 2019 Pride 系列,以真我本色打破规则羁绊,打造一系列多彩、风格各异的服饰及鞋款,与不同肤色、不同背景的消费者共同庆祝差异与多样性。整体设计上采用标志性彩虹配色,配合简洁、干净的剪裁,勾勒出自然随性的风格主题。高明度单色块与简约印花的融合,呈现出视觉与想象力的平衡感;波普条纹元素的运用,将设计感与鲜明个性美妙结合。而在鞋款的设计上,浅色鞋面与梦幻彩虹渐变底称为吸睛亮点,并带来 UltraBOOST 19, Ozweego, Continental 80 和 Temper Run 等诸多选择。

除此之外,adidas 向全球最大的 LGBTQ 年轻人自杀与危机干预机构 The Trevor Project 捐款 $25 万美金,鼓励每个年轻人活出本色,而全新 Pride 系列现已正式发售,喜欢的朋友不容错过。

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