adidas 灵魂人物 Jone Wexler 将正式担任 YEEZY 新任总经理

更是因为他而促成 Kanye West 加入 adidas 行列。

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Footwear 球鞋

隶属于 adidas 旗下的 YEEZY 系列由 Kanye West 主导,YEEZY 的火热程度相信各位都已经非常熟悉,近几年的 YEEZY 鞋款推陈出新的速度更是越区快速。而根据报导指出,adidas 全球娱乐和意见领袖行销副总裁 Jon Wexler 现在已成为担任 YEEZY 新任总经理。

对于 YEEZY 系列的火热,Jon Wexler 可以说是幕后最大推手,最当初亦是他促成了 Kanye West 与 adidas 合作的契机。在过去的 13 年中,Wexler 一直是 adidas 的代表人物,除了 Kanye West 之外,也完成了与其他许多大牌艺人或单位的合作牵线。如今 Wexler 正式入主 YEEZY 系列成为新任总经理一职,相信对于未来 YEEZY 的走向与发展会有很大的帮助,让我们静观其变。

各位不妨持续留意后续报导,亦可关注以下更多消息:

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