both 东京旗舰店正式开幕

开设于北青山时尚聚集地。

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Fashion 时装

巴黎的鞋履品牌 both 正式于日本东京开设了全球首家精品鞋履旗舰店,整体装潢由水泥、石砖以及混凝土呈现了原始的工业美感, 搭配铝制飘窗与展台元素的未来科技感,并以微黄的橡木穿梭于店铺之中,彰显了 both 在鞋履设计上不断混合科技材质与流行元素的坚持。

同时,both 本次特别邀请了东京设计师品牌 Jenny Fax 为东京旗舰店开幕打造了主题为「Celebration 」陈列艺术装置,其中以本季 2020 春夏系列为设计灵感, 将 both 的两双玫粉色、湖蓝色的 TYRES 与 GAO 为拉本,创作了一系列可与鞋带结合的小配饰,同时也于店铺橱窗内创作了独家时装陈列。 除此之外,为了庆祝开幕 both 也联动了包括设计师 Jenny Fax, Mihaya Yasuhiro, 摄影师 Chikashi Suzuki,插画师 Eri Wakiyama 等创意人士,共同创作了一系列开幕限定贴纸闪卡,极具玩味。

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