Dwayne "The Rock" Johnson 正式签约 Under Armour

Dwayne “The Rock” Johnson 日前正式签约 Under Armour，成为品牌代言人。这位拥有摔角运动员背景的演员其实早在《Fast & Furious》等电影中就穿著品牌服饰出镜，双方的联手可以说是意料之中。此外，对于 Under Armour 方面，签约 The Rock 预示著品牌将要在代言人方面向非动员人选发展。随著 HBO 大剧《Ballers》第一季热映，The Rock 如在第二季中穿著 Under Armour 拍摄，无疑会增大品牌在流行文化中的影响力。而 Under Armour 是否会为其推出个人签名产品线，也同样让业界期待不已。

IT’S OFFICIAL. The Rock/Under Armour partnership has been years in the making and we’re proud and pumped to have it come to fruition. The goal is to bring you innovative and bad ass products that inspire men, women and kids to stay hungry, humble and always be the hardest workers in the room. #WereJustGettingStarted #UnderArmourFamily #HardestWorkersInTheRoom #ChaseYourGreatness #IWill

A photo posted by therock (@therock) on Oct 22, 2015 at 1:19pm PDT