Nike 今年「Air Max Day」或将不会迎来新鞋发售

Nike 每年度的三月最大盛典即是「Air Max Day」，过去总会于活动前后发布革命性的最新鞋款，如去年即是 Sean Wotherspoon 设计的 Nike Air Max 1/97，而今年则为 Air Max 720 的横世降临。

而随著「Air Max Day」节庆的接近，不少忠实鞋迷引颈期盼尚未亮相的别注鞋款，不料 Nike 决定将今年度「Air Max Day」化为全新篇章的起始，将不会特别推出别注鞋款。Nike 将积极与世界各区的商业合作伙伴打造「Give Fresh Air」企划，透过「Air」这项品牌重要因子，连结与回馈国际间的大小社区，而以下是该企划的声明：

With the launch of the Air Max 1 in 1987, a revolution began. In the years since, Nike and “Air” have become synonymous while expanding its loyal following.

Although March 26, 1987, marks the beginning of the epic Air Max journey, this Air Max Day launches a new chapter focused on taking action. We know that change happens when people come together. Give Fresh Air is a rally cry to unify sneaker culture around a shared passion to ignite change. Nike and our partners will create ways to give “Air” to support local organizations and champion the power of community.

而过去规划将在「Air Max Day」发布的鞋款又将如何释出，有兴趣的读者不妨留意 HYPEBEAST 的追踪报导，亦可关注 AMAC Customs 以 sacai x Nike 为灵感打造 Air Jordan 1 High 客制鞋款。